CITY OF FURY

🎬 BACK ON TRACK
After a long break from posting, I’m excited to come back with a project that truly fired me up: I had the honor of contributing to the explosive CITY OF FURY campaign for @daznboxing , featuring the recent fights of Devin Haney, Ryan Garcia, Jose Ramirez, and Rolando Romero.
🔥 A bold vision led by @bigtimecreativeshop and brought to life by the brilliant team at @mathematic.tv — thank you for trusting me with the character design work.
🎨 My role? Character Designer across all the unique artistic styles featured in the ad:
* A video game-style look inspired by Fatal Fury: City of the Wolves for Haney & Garcia
* A modern art tribute in the spirit of Basquiat
* A cereal box cartoon universe, including the bear mascot design
* Illustrated portraits of Ramirez & Romero on the pizza boxes
It was a blast to blend so many visual styles into one story. Hope you enjoy the final result as much as I enjoyed crafting it.